Building an Audience

Distribution Platforms

There are many distribution platforms like YouTube and Vimeo. Each of these distribution sites are tailored to specific films; YouTube allows all people to share content, it has been used by Google more recently to have users share videos for social media (like Google+). Traditionally, YouTube is used for people around the world to share their home movies, many elevating to movie/TV standards and many gaining audiences that would be envied by TV corporations. YouTube allows people to share videos more than any other site; when you watch videos to the end, it prompts you to share it - which is an effective way to get more people watching it. For me, YouTube (as the most used platform) would be the best place to distribute the series, there is similar content on the site and I think The Void could appeal to that audience.
Vimeo is traditionally used for more 'high-end' films, made by professionals or by people who aspire to be, with an artistic vision in mind. It is used to share short (sometimes full length) films to showcase both to an audience but also to a possible future employer. For me, Vimeo is not a site where I would put my series, namely because it is aimed at a different audience, using a technique I've heard dubbed as 'bad is good' - famosuly used in Garth Marenghi's Darkplace and used frequently in popular comedy videos on the internet.
Funny or Die I think could be a site to upload the series. I am farmiliar with their content but fear that The Void would not be viewed because a lot of the popular content on the site involves celebrities and well established comedy actors. Since The Void is a comedy series, I think there would be no problem with it being on the site, though.

Social Networking

Facebook is the most used social networking site (Google+ has more members but that's only because they gave everyone with a Gmail account a Google+ account). Facebook, although a good place to gain an audience, is not as good as it used to be. It has become increasingly more difficult to share pages, with the site making you pay to share posts with friends of people who like the page. Another thing that would be difficult is getting the page noticed and therefore getting the series noticed. All social media sites would require people to share the series with friends or followers.
The best way to get it shared is to get it noticed by a popular body, such as someone with a lot of friends or followers: a public figure, possibly even a celebrity - it isn't impossible, it happens all the time, though it can be difficult to get them to nothice it. Twitter is a good place for people to share content because of the use of hashtags, people can share it with their friends and the tag begins to trend, gaining a broader audience. What it would require is people to share it, which isn't always reliable.

Crowd Funding

Crowd funding sites such as Kickstarter or Indiegogo are used by groups to finance their project. Often these projects can be an invention, the OuYa for example is a games console; though they are often used to fund movie projects or web series. The sites offer 'perks' in order to get people to fund the project; signed DVDs, posters, your name in the film etc. Chronicles of Syntax, Morph, Detective Heart of America, Super Brainy Zombies, et al have all recieved massive amounts of money from crowd funding sites. The one thing these projects had, however, was promotion from famous people involved with the projects. Morph was already a well known concept, having decades worth of fans, it had become a pop-culture icon. Other, smaller projects (above) had the backing of well known YouTubers who had already built up a sizable audience prior. I think for this specific series, crowd funding would not be ideal but it is certainly something I want to do some time in the future.

Press

The press is a good place to gain an audience: for things I have found, in Doctor Who Magazine there is a small strip which advertises videos related to the series on YouTube. On the Doctor Who TV site (a fanzine) there is a Wierd and Wonderful section every week, people who want their films/series to be noticed send them to the site and they get featured; Cakey and the Master, for example had little subscribers, no video views, no social network following - having shared a couple of their videos on the site, it's following increased by 123 subscribers and 100-1000+ views per video.
For my own series, I think the best places to share it could be comedy or film magazines with cult followings - people who would be the preferred target audience for the series. The web would be best to advertise it, on sites which share content similar to The Void, where it would have a stronger chance of gaining an audience.
Aside from online, there is also promotion at events. For the Void; Conventions are a good place to get it noticed, I've seen this in effec tfirst hand; other places could be film festivals, not the most popular ones like Cannes or Torronto, but smaller ones. The London film festival has screened many a small YouTube video - though I may not be able to take it to places like these, I can try (certainly at conventions).